Service 03

Retained Consultancy

A senior marketing resource. On your team. Without the full-time hire.

Some businesses don’t need a one-off project. They need someone senior in their corner on an ongoing basis, available when a campaign needs scrutiny, when a rebrand is on the horizon, when a crisis needs managing, or when a high-stakes decision needs the right pair of eyes.

A retained marketing consultant, scoped to you

SCM’s retained consultancy puts exactly that in place: a fixed monthly engagement that gives you access to senior marketing expertise, strategic oversight and hands-on support, scoped to what your business actually needs.

No account managers in the middle. No generic advice. Just direct access to someone who knows your business and has the experience to guide it, the marketing director-level input growing businesses need, without the six-figure salary.

Senior support, exactly when it matters

Marketing decisions rarely arrive on a schedule. A retained arrangement means the senior judgement is already there when you need it, reviewing a campaign before you commit budget, steering a rebrand, or handling the unexpected, rather than scrambling to find help after the fact.

Who this is for

  • Growing businesses that need strategic marketing input but aren’t ready to hire a senior full-time marketing lead
  • Companies that have a marketing team but lack senior oversight
  • Founders who want an expert available for key decisions without a full-time commitment

What’s included

  • Monthly strategic sessions (frequency agreed at outset)
  • Campaign review and performance oversight
  • On-call support for urgent decisions, rebrands, or crisis moments
  • Quarterly strategy reviews
  • Priority access for new project work

Common questions

How is a retainer different from a project?

A project has a fixed scope and end point. A retainer is an ongoing relationship, senior marketing expertise on tap, month to month, so support is already in place whenever a decision or opportunity arises.

How much of your time do we get?

That’s agreed at the outset and scoped to your needs, from a light-touch monthly session to closer ongoing involvement. It flexes as your business does.

Is there a minimum commitment?

We keep retainers deliberately straightforward and will talk you through terms before anything starts. The aim is a genuinely useful relationship, not a lock-in.

Senior marketing, on call.

Tell us what you need and we will be in touch about a retainer that fits your business. No pitch, no pressure.

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